Top 4 Proven Ways To Approach Buyers Online

By Ankit Bansal Tuesday, January 24, 2012 0 comments
In today’s competition’s world, it is impossible to hold up a business without a proper marketing strategy. If you are not marketing your business effectively online, that means, you are allowing your competitors to grab your customers from your hand.

Although, marketing is believed to be an expensive affair, there are many complimentary key tools that are available online to promote products/services. Majority of buyers and sellers use internet, keeping up the speed with massive progress provided by Internet.

Following tools are the key tools for marketing online:

Classifieds sites

Classified site are free and one of the best way to promote products/services. It is showed in a survey that traffic to classified sites has been increased 46 million unique visitors in a month. Free online classified sites help advertisers immensely to reach targeted buyers/clients. Since there are many classified sites available for free, it would cost nothing for advertisers to promote their products/services.

Owning own website

It is must in today’s modern world to have a website for every business. Almost 33% of total world’s population is using internet and it is increasing daily. So, website with simple words (single line web address) will really help entrepreneur to get new customers. Although owning a website is not free, but since most of the people search online for relevant sites, a business must have a website to improve their business. So, your website may be the first website for relevant customer who wants to place an order for product/service. Optimizing your website to search engines enhance the availability of your site online and there are free tools available to search engine optimization.

Social Media

Social Media has tremendously increased from a decade. Almost 75% of internet users are available in social media sites. With the help of Social Media, one can create profiles on their personal or commercial names. Once the profile is created, information like new product, offers, changes of products, services and other things can be made available to relevant customers.

This helps customers to discuss about the product /service openly, so customers will be happy to participate in discussions. Your business also can get feedback from clients, which was a difficult task before as one had to approach to survey companies for feedback.

Blogs and Forum sites

Blogs and forums sites are other tools that can be used to advertise products/services. There are many sites that offer free blogging services. Site like blogger.com, wordpress, are the services that are very effective ways to reach customers. Also participating in Forum sites can be useful for promotional purpose. Many services providers have established their businesses with the help of these tools. So if you are not promoting your product/service from above tools, start today.

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