How Important are Business Cards in Digital Age?

We are living in a digital age where everything is going digitalized including business cards what we usually call visiting cards. However, with the advanced technology people are confused whether to go for regular business cards or not. Business cards can really reach the place where the internet cannot go. Advantages of business cards are, portability, customized look, and with latest printing technologies people can even have water proof business cards.

Spreading business with business cards is one of the best ways to improve the business. Also inexpensive of advertising, and compare to online advertisement business cards have more advantages because of its nature. Unlike an online contact which is impersonal compare to regular business cards, one can personally meet the customers with his or her personal face with business cards.

Business cards are inexpensive than webpage.

Printing business cards with professional printing is cheaper method of spreading business than a website. For instance, a website requires continuous update where client has to meet web-designer for that. Also website requires hosting cost and client has to pay for hosting services every year according to his or her usage.

On other hand a professional printing service can produce bulk number of printings of business cards for certain price and cards can be used for many years because of its nature without additional expenses.

Advertising online with social networks, email services or from websites is restricted to computers and mobile phones. Only people who have computer and mobile phones with internet services can have a look at the ads where as business cards don’t require any such requirements and can be carried with us anywhere we want to.

People now-a-days using blogs and social network sites to advertise, but they are temporary as they require constant updating and getting visitors to the site requires lot of work. Only sites which have high ranks in search engine can survive in digital world of advertising.

Business cards are long lasting and permanently relevant

Business cards carry a good impression so that customers will not easily forget them and also the people who presented them.

An internet post or webpage is only associated with computer and an unknown writer, so business cards are more memorable compare to webpage or social network advertisement.

Using social network or other internet way to advertise also may lead to problems. Since webpage or social network is depended on script, even a small mistake in script may bring negative impression in customers. Moreover, social network or any other internet advertising way mixes the ads with others relevant clients who also wanted to advertise the same service or business. So, there are chances that customer may choose others where you paid for your advertising.

However, business cards are more professional way of advertising. At any time anywhere business cards can reach where as internet have restrictions. Business cards always carry good impression with personal association. Having a website or blog or utilizing social network is not a bad idea and use them as optional, but always it is better to go with personal business cards to meet customers to have good relation.

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